Hello Alice – Jelly Roll – Ruby Star Society (RS2120JR)

Tumble down the rabbit hole with Hello Alice – Sarah Watts' gloriously theatrical take on Alice in Wonderland for Ruby Star Society. The Mad Hatter, the White Rabbit, the Cheshire Cat, singing daisies and scattered playing cards all turn up across the collection, in dramatic shades of royal, magenta, black, burgundy, crimson, green and pink.

A jelly roll is one of the easiest ways to sew with a whole collection at once: 40 pre-cut strips, each 2.5" wide and the full width of the fabric, rolled up and ready to go – with a few prints repeated so you've plenty to play with. All the cutting's done for you, which makes it a lovely, low-fuss way into a strip quilt, a scrappy table runner, or your first jelly-roll pattern.

40 strips – 2.5" × width of fabric – 100% cotton – designed by Sarah Watts for Ruby Star Society (Moda) – RS2120JR